Italy: Google Italy
Overview
Google Italy S.r.l. is Google’s main Italian market-facing service and support entity. The company is registered in Italy as Google Italy Società a responsabilità limitata, abbreviated as Google Italy S.r.l. Its registered office is Via Federico Confalonieri 4, 20124 Milan, Italy. Its VAT number and tax code are 03660670963.
Google Italy S.r.l. is classified under ATECO 63.12.00, web portals. Public company-data sources identify the company as operating in information services and other IT services. It should be treated as Google’s Italian local service, support, marketing, sales-support and policy-facing company.
Google Italy S.r.l. should not be treated as the Google Cloud contracting entity for Italy. Google Cloud has a separate Italian contracting entity, Google Cloud Italy S.r.l.
Ownership and group status
Google Italy S.r.l. is part of the Google/Alphabet group. The ultimate controlling party is Alphabet Inc., incorporated in the United States.
Business model and services
Google Italy S.r.l. operates as a local Italian Google company supporting Google’s commercial and institutional presence in Italy. Its functions include support for Google products and services, local business development, advertising and customer-support activity, marketing, public-policy engagement and institutional liaison.
Latest financial snapshot
FY2024
| Indicator | Value |
| Revenue / fatturato | €162,323,355 |
| Production value / valore della produzione | €170,639,572 |
| Profit / utile d’esercizio | €21,654,320 |
| EBITDA | €33.977m |
| Equity / patrimonio netto | €143.993m |
| Total assets | €296.262m |
| Employees / addetti | 251 to 264, depending on public source |
The Google Italy S.r.l. financial table uses fatturato as revenue and utile d’esercizio as profit, based on the public Italian company-data series published by TopAziende / Quotidiano.net. The FY2024 row is cross-checked against XrayFinance, which reports the 2024 values in thousands of euros.
